About Boutique Fitness Broker
Your team of experts ready to help you sell your studio for more
Mitch McGinley, Founder + CEO
Mitch is a former studio owner, business broker and exit planning advisor specializing in boutique fitness. He originally worked in hotel management with Omni Hotels, and then with an investor who was flipping boutique hotels in San Diego. Shortly thereafter, he and his wife Karson bought their favorite yoga studio. During that time he began consulting in the boutique fitness industry, teaching seminars at Mindbody University and other fitness conferences all over the world, helping studio owners make better business decisions. After successfully selling his studio in 2019, he merged all of his worlds to create Boutique Fitness Broker, helping other entrepreneurs in this industry maximize their biggest payday. He has helped facilitate over 60 transactions in the past five years, with over $10M in transacted value in 2024 alone.
Kristin Abel, President
Kristin is a business broker and exit planning advisor, with a passion for helping boutique fitness studio owners navigate the emotional and challenging process of selling their business. As a former CPA and yoga studio owner, she understands both the challenges of running a studio and the complexities of a successful exit.
When considering the sale of her studio, she had no idea there were professionals dedicated to guiding boutique fitness owners through the process. Discovering that support was a game-changer, and it ultimately led her to join Boutique Fitness Broker, where she helps owners achieve profitable exits.
Kristin works with owners to increase their business’s value, explore all their exit options, and prepare for a successful transition. She is passionate about ensuring that studio owners not only maximize their exit but also feel supported every step of the way.
Our Mission
Our mission is to empower fitness and wellness entrepreneurs to achieve their dreams and make a positive impact in their communities. With our vast network of industry connections and deep understanding of the fitness market, we have the resources and knowledge to market your business effectively and attract the right buyers. Whether you’re looking to buy or sell fitness studios, gyms, wellness centers, or related businesses, our experienced business advisors are here to guide you through every step of the process, providing expert advice and support along the way. We’re committed to helping you succeed and make your mark in the industry, while creating a legacy of health and wellness that makes a positive impact on people’s lives and contributes to a happier, healthier world.
Company Values
Empowerment: We believe in empowering our clients to achieve their dreams and make a positive impact in their communities through their fitness and wellness businesses.
Expertise: We value our deep understanding of the fitness market and our ability to leverage our industry knowledge, skills, and network to help our clients succeed.
Integrity: We operate with the utmost integrity, transparency, and honesty in all our dealings with clients and partners.
Impact: We strive to make a positive impact on people’s lives and contribute to a healthier, happier world through our work in the fitness and wellness industry.
Service: We are committed to providing exceptional service to our clients, guiding them through every step of the buying or selling process with expert advice and support.
